Startup costs

Seed cost is modest, whether direct seeded or transplanted. Bed prep, irrigation, harvest knives, bunching materials, and wash-pack setup are primary startup needs. Insect netting or row cover may be useful in some regions.

Ongoing costs

Labor is moderate because collards require transplanting or seeding, weeding, repeated harvest, washing, bunching, and grading. Pest scouting is important, especially for caterpillars and aphids. Cooling and storage handling help preserve clean, crisp leaves.

Yield & how it sells

Usually sold by the bunch, sometimes by bagged leaf. Plants can produce repeatedly over time, giving decent productivity from a small area. The crop is more of a steady bunching green than a fast, high-price specialty item.

What makes it profitable

Usually a moderate margin crop, especially where customer demand is consistent and culturally rooted. It works well in farmers markets, CSA, and neighborhood retail. In many operations it is a reliable supporting crop rather than the single biggest earner.

Financial risks

Caterpillars, aphids, weather damage, and oversized leaves can lower quality. Dirty or insect-damaged leaves raise wash labor and culls. If harvested too mature, bunches may be heavy but less attractive.

Tips to improve returns

Know whether your customers prefer younger tender leaves or larger traditional bunches and harvest accordingly. Maintain succession plantings to keep quality steady. Use your local Cooperative Extension and Small Business Development Center to budget repeat harvest labor and local demand patterns.

General planning information, not financial or investment advice, and not a guarantee of profit. For real budgets, work with your Cooperative Extension office and local Small Business Development Center. Page updated Aug 4, 2026.